What is Shopify?

Shopify is a cloud-based e-commerce platform that lets you create and manage online stores, sell in-person, and manage products, orders, customers, and payments.

The platform provides the e-commerce infrastructure without requiring the company to manage hosting separately.

How does Shopify work?

The company creates the store, adds products, customizes the design, and sets up payments and shipping. Management is handled through the Shopify Admin and can be expanded with apps, APIs, and custom development.

What is Shopify used for?

It is designed to run B2C or B2B e-commerce operations, sell in different markets, and integrate the store with systems such as ERP, CRM, and logistics.

Key Features

Centralized management

Products, inventory, customers, and orders are managed in a single back-office system.

Extensible ecosystem

Themes, apps, and APIs allow you to customize the platform.

Multichannel sales

Supports online store and in-store sales through Shopify POS.

Benefits of Shopify

It stands out for its rapid deployment, managed infrastructure, integrations, and scalability.

Shopify vs. Shopify Plus

Shopify supports a wide range of e-commerce operations. Shopify Plus is designed for businesses with greater scale and complexity, offering additional capabilities for enterprise operations.

Examples of Use

It can support a B2C store, B2B e-commerce, international sales, ERP integration, or a headless commerce architecture.

Who should use Shopify?

Companies that want to launch, migrate, or upgrade an e-commerce channel and are looking for a managed and scalable platform.

Shopify on Basicamente Digital

Basicamente Digital is Shopify Plus Partner and works on Shopify and Shopify Plus projects, including implementation, migration, ERP integrations, and headless commerce.

Frequently asked questions about Shopify